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Website stats & metrics
In the early days of the internet, all anyone wanted to see in their website statistics was how many visitors they were getting. These days that's just the tip of the iceberg, and website owners want to collect and analyse much more data on their site in the quest for more visitors.
One popular free online tool that tracks website visitors is Google Analytics. It provides detailed information about your website's traffic, including the number of visitors, their demographics, behaviour, and much more. The interface might seem a bit overwhelming at first, but there are
plenty of online tutorials and documentation available to help you
navigate and understand the data.
Another option is Statcounter, which offers a free plan with basic website tracking features. Statcounter provides user-friendly dashboards and reports to track visitor statistics, page views, traffic sources, and more. It's analytics capabilities are less extensive than Google Analytics, but the simpler interface means much less of a learning curve before you can start making use of the data.
Once you've signed up with your chosen tool, you'll need to add a tracking code to your website. Copy your code, then in your Nimbo account go to Settings > Custom code tab > paste your code in the Header code field > Save.
Once the tracking code is added, the tool will start collecting data about your website visitors. You can then log in to your Google Analytics or Statcounter account to access various reports and insights about your website's performance.
Setting up website tracking tools may require some initial technical setup, but once you have it up and running, accessing and understanding the data becomes easier over time.